EPISODE · Aug 14, 2023 · 16 MIN

The power of position innovation

from Managing innovation - creating value from ideas · host John Bessant

How creating experiences for underserved markets can be a key innovation strategy ⁠⁠ You can find a transcript here,⁠⁠ together with many other innovation resources including video, audio, cases, tools, even some songs!

Episode metadata supplied by the publisher feed · Published Aug 14, 2023

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The power of position innovation

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