The Power of Reviews | Alan Katz | The Venue RX

In this week’s podcast episode, our host Jonathan Aymin sits down with guest speaker, Alan Katz, owner of Great Officiants, to share his expertise on the wedding industry. The conversation covers topics such as how Alan got started in the industry, his business, and how a venue can set their business up for success. The main topic of the episode is reviews, and Alan emphasizes the importance of reviews for venues and the industry as a whole. He advises venues to be amazing at what they do and exceed expectations to guarantee better reviews. The conversation also covers how to handle hidden and negative reviews and the importance of prevention. Alan suggests leveraging video testimonials to attract potential clients. About Our Guest: Alan is known as the Best Officiant in the Wedding industry. His training on and off screen makes him the perfect mix of Performer and  Officiant or like Joey from the TV show Friends calls it a “Ministainer”. He is a well known Wedding Industry Influencer. He has worked with Brittany Spears, Kelly Clarkson  said she is obsessed with him when he appeared as a special guest on her show. In the Wedding Universe Alan was featured in Say Yes to the Dress, My Fair Wedding with David Tutera, Spouse House and the Finalie Episode of 90-day Fiance and as well as local and national news programs. He and his Wife Al-x will be featured in a New TV Show for ABC in 2023. He has created several reality shows concepts and is currently in consideration for a few. Alan Katz made his TV Debut on the Gong Show at age 16 doing a comedy act. He ended up doing 6 episodes of that show as the producers loved his act so much. From there he was on several Silly shows like: Love Connection, Blind date and Peoples Court, The Weakest Link and played various characters on The Jerry Springer show. Alan loves improv which has proven essential to his Wedding Ceremony success. He belonged to 2 different Improv troupes, The Orange County Crazies and Public Offenders in LA. While hosting Stand Up Comedy Shows for many years he produced a successful tour of Military Bases called Comics on Patrol. Getting cast for several TV Commercials he started down the road to success. He found one of his true talents becoming a Writer and Producer for commercials. He was nominated for a Clio Award for one of his commercials. Then he began Producing and Hosting Talk and Entertainment shows for Local TV Networks. Alan is a nationally known speaker and speaks across the country on wedding industry Success. He is also a constant guest on Wedding Business podcasts As a local Celebrity he has been interviewed by many News programs on Inside Edition, ABC, NBC, KCAL9 KTTV, PBS, CBS Telemundo and Univision. In Print he has been in LA Times, NY Times, Huffington Post, OC Register, OC and LA Weekly, Press Telegram, Grunion Gazette and many blogs and online forums. Find Him Here: Great Officiants Fun and Romantic Weddings Website: ​​https://www.greatofficiants.com/ Email: [email protected] Tel: 562-435-4000 Facebook: https://www.facebook.com/GreatOfficiants Instagram: https://www.instagram.com/greatofficiants/ Twitter: https://twitter.com/greatofficiants Youtube: https://www.youtube.com/greatofficiants If you are a new or existing wedding venue owner and want a professional team to operate and manage your venue business click here! https://www.cseventservices.com Thanks for checking out The Venue RX! Where we document and share best practices for owning & operating profitable world class venues!