EPISODE · Apr 15, 2026 · 58 MIN
The Power of Sport is In the Audience - Former Head of Facebook/Meta Sorts and CEO of Eurosport
from SmarterU · host Steve Lipscomb - Texas Tech U
Former Head of Sports at Meta, Peter Hutton shares insights on the transformative power of sport, the impact of technology on sports consumption, and the entrepreneurial opportunities within the sports industry. From his experiences at Eurosport and Meta to his work in the new Saudi Arabia and the US, this conversation explores how sport can inspire, unite, and evolve in the digital age. Key Topics The role of audience care in sports success Impact of social media on sports storytelling Entrepreneurial opportunities in sports tech T ransformative power of sports in society The evolution of sports broadcasting and fan engagement
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Peter Hutton shares insights on the transformative power of sport, the impact of technology on sports consumption, and the entrepreneurial opportunities within the sports industry.
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The Power of Sport is In the Audience - Former Head of Facebook/Meta Sorts and CEO of Eurosport
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