The PR pitch wins and M&A run down for March

Our March review highlighted a resilient M&A market and increased pitch activity with specialist agencies dominating wins.Pitch and M&A Market HealthThe PR pitch market is good with high agency confidence, but client decision-making timelines are lengthening, creating a sustained grind. The M&A market is robust, demonstrating strong resilience with high demand for specialist, technology-driven agencies, particularly from US buyers.Major PR Wins SecuredMultiple high-profile pitch wins were announced, including Edelman securing Vista Global and Mischief winning Schweppes' global creative strategy. Hope&Glory's Wagamama win reflects a trend of PR firms successfully competing for social and influencer mandates against specialist social agencies.Strategic Agency AcquisitionsSeveral major acquisitions reinforced the demand for specialised capabilities, with Parity acquiring One Strategy Group to enter the US corporate advisory space. Publicis acquired AdgeAI, an AI-powered analytics platform, reinforcing the industry's focus on technology and predictive performance insights.Support the show