The PR Playbook from DTC Companies' Favorite Agency

from Shopify Masters · host Shopify, Adam Levinter, Lauren Kleinman

Lauren Kleinman is the founder of Dreamday and The Quality Edit, a PR agency and publisher that has helped grow some of the biggest DTC brands, including Brightland, Quince, Fly by Jing, and more.For more about Lauren and show notes: https://www.shopify.com/blog/lauren-kleinman-pr Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Episode metadata supplied by the publisher feed · Published Apr 23, 2024

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What this episode covers

Lauren Kleinman, the founder of Dreamday and The Quality Edit, explains why a good PR strategy combines outreach and affiliate marketing.

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The PR Playbook from DTC Companies' Favorite Agency

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