The PR Week: 1.15.2021: Julie Miller, Ancestry

from The PR Week · host Steve Barrett, Frank Washkuch, Julie Miller

They also discussed the 2021 Edelman Trust Barometer, Pumpkin Pet Insurance’s “indoguration” event, Pfizer’s vaccine confidence campaign, the PRSA naming Linda Thomas Brooks as CEO and more. PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

What this episode covers

Julie Miller, SVP and CCO of Ancestry sat down with The PR Week to talk about the company’s storytelling-focused campaigns, from the award-winning Railroad Ties to the recent campaign with Rob Lowe. Miller also spoke about having a genealogist on the comms team, the success of the business during the pandemic, and the selection of Zeno Group as Ancestry’s U.S. AOR.

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The PR Week: 1.15.2021: Julie Miller, Ancestry

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This episode was published on January 15, 2021.

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