The PR Week: 10.2.2025 - Bill Imada, IW Group episode artwork

EPISODE · Oct 2, 2025 · 47 MIN

The PR Week: 10.2.2025 - Bill Imada, IW Group

from The PR Week · host Frank Washkuch, Bill Imada, Steve Barrett

This week’s guest on The PR Week podcast is Bill Imada, PRWeek Hall of Famer and chairman and chief connectivity officer at IW Group. He talks about the just-published Civility Paradox report, which shows that while most Americans decry incivility in public life, they consider themselves civil. He also talks about the biggest marketing and communications news of the week, including a BBQ-flavored campaign from Progresso, and seeks to answer one of the major questions of our time: Is Taylor Swift finally oversaturated? PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Episode metadata supplied by the publisher feed · Published Oct 2, 2025

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IW Group’s chairman and chief connectivity officer joins the podcast to talk about the Civility Paradox study and much more, including marketing campaigns playing off the new Taylor Swift album.

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The PR Week: 10.2.2025 - Bill Imada, IW Group

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