EPISODE · Mar 30, 2023 · 32 MIN
The PR Week: 3.30.2023 - Therese Caruso, Zeno Group
from The PR Week · host Steve Barret, Frank Washkuch, Therese Caruso
The most recent guest on The PR Week is Therese Caruso, global head of strategy and planning at Zeno Group. She discusses the agency’s research on multiethnic younger generations in the report, The Multicultural Mandate 2023. Caruso also joins the regular cast of the podcast to talk about: - The Stand Up to Jewish Hate campaign; - Deepfakes strike the Vatican; - Blowback to the We Love NYC campaign;- And new account and people moves. Follow us on Twitter: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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What this episode covers
The agency’s global head of strategy and planning talks about its research on younger generations and what brands can do to reach them.
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The PR Week: 3.30.2023 - Therese Caruso, Zeno Group
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