EPISODE · Apr 30, 2021 · 34 MIN
The PR Week: 4.30.2021: Linda Yang, Playground
from The PR Week · host Linda Yang, Frank Washkuch, Steve Barrett
Podcast topics:0:52 - Yang talks about event discovery platform Playground, how it connects creators and event coordinators with digital audiences, the team behind the platform and more. 12:03 - How the NFL draft has evolved with activations moving to digital platforms like Clubhouse and possibly into online games16:18 - A case study on IHOP’s sizzling bacon activation on Clubhouse19:42 - Tesla reaffirms its no-PR-department strategy21:59 - Reactions to President Joe Biden's first State of the Union address26:25 - Holding company Q1 results, with an eye on IPG and WPP earnings28:41 - Merger and acquisition trends, including Gregory FCA’s Affect pickup 29:42 - Remembering Aaron Cushman’s life and PR career31:02 - People moves this week, including Jen Crichton, Josh Passman, Una Pulizzi and more. PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
What this episode covers
This week on the podcast, PRWeek editorial director Steve Barrett and executive editor Frank Washkuch are joined by Playground founder and CEO Linda Yang.
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The PR Week: 4.30.2021: Linda Yang, Playground
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