EPISODE · Apr 7, 2022 · 35 MIN
The PR Week, 4.7.2022: David Lowey, marcoms and operations, Atari VCS and Atari Video Games
from The PR Week · host Steve Barrett, Frank Washkuch, David Lowey
On the latest edition of The PR Week, Atari’s David Lowey sits in to talk about his company’s 50th anniversary and the sheer scale of the gaming industry. Plus: Major people moves at HP, McDonald’s, the Federal Reserve Bank of San Francisco, BCW, Marina Maher Communications and DisneyJen Psaki reportedly negotiating for her own show on Peacock; The somewhat overshadowed Grammy Awards; Ukrainian marketers’ and PR pros’ efforts; Ruder Finn acquires Peppercomm.Follow us on Twitter: @PRWeekUS PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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What this episode covers
Believe it or not, Atari is turning 50. David Lowey tells the podcast all about that. Plus: Jen Psaki reportedly stepping down and a bevy of people moves.
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The PR Week, 4.7.2022: David Lowey, marcoms and operations, Atari VCS and Atari Video Games
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