The PR Week: 5.8.2025 - Doug Thornell, SKDK episode artwork

EPISODE · May 8, 2025 · 45 MIN

The PR Week: 5.8.2025 - Doug Thornell, SKDK

from The PR Week · host Doug Thornell, Frank Washkuch, Steve Barrett

The latest guest on The PR Week — and not just any week, but Agency Business Report week — is Doug Thornell, CEO of SKDK, a firm that was up 26% in 2025 by revenue earned. He talks about the current complicated operating environment, which includes giving advice to clients about issues such as President Donald Trump’s promise to institute a 100% tariff on foreign-made movies. Plus, the biggest marketing and communications news of the week, from the just-convened Papal Conclave to Jack Leslie’s return to Weber Shandwick in an advisory role.  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Thornell joins the podcast to talk about PRWeek’s just-released Agency Business Report 2025, the current operating environment and much more.

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The PR Week: 5.8.2025 - Doug Thornell, SKDK

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How long is this episode of The PR Week?

This episode is 45 minutes long.

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This episode was published on May 8, 2025.

What is this episode about?

The latest guest on The PR Week — and not just any week, but Agency Business Report week — is Doug Thornell, CEO of SKDK, a firm that was up 26% in 2025 by revenue earned. He talks about the current complicated operating environment, which includes...

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