EPISODE · Jul 21, 2022 · 41 MIN
The PR Week: 7.21.2022 — Norval Scott, Tractable
from The PR Week · host Steve Barrett, Ewan Larkin, Norval Scott
The special guest on the latest edition of The PR Week Podcast is Tractable’s PR lead Norval Scott.The former Dow Jones and Globe & Mail journalist discusses the tech media sector, transitioning into PR and the lack of insight his newsroom colleagues have about the comms profession, plus contemporaneous news topics including:- Omnicom PR agency Q2 financial results, Ketchum hires Jim Joseph;- Dxtra firms move under IPG CEO Philippe Krakowsky following Andy Polansky retirement;- Minions reminds consumers Tupperware is still around;- Saudi Arabia chooses Edelman to help transform its global perception;- PRWeek Awards 2023 launches for entries; Corey duBrowa is chair of jury; - Nancy Elder moves to the New York Mets from Dazn;- And much more.Follow us on Twitter: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
What this episode covers
AI auto and insurance tech unicorn lead communicator discusses scaling a high-tech growth company, Edelman’s Saudi assignment, Dxtra’s reporting lines and a bounce back for Tupperware.
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The PR Week: 7.21.2022 — Norval Scott, Tractable
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