EPISODE · Jul 21, 2022 · 41 MIN
The PR Week: 7.21.2022 — Norval Scott, Tractable
from The PR Week · host Steve Barrett, Ewan Larkin, Norval Scott
The special guest on the latest edition of The PR Week Podcast is Tractable’s PR lead Norval Scott.The former Dow Jones and Globe & Mail journalist discusses the tech media sector, transitioning into PR and the lack of insight his newsroom colleagues have about the comms profession, plus contemporaneous news topics including:- Omnicom PR agency Q2 financial results, Ketchum hires Jim Joseph;- Dxtra firms move under IPG CEO Philippe Krakowsky following Andy Polansky retirement;- Minions reminds consumers Tupperware is still around;- Saudi Arabia chooses Edelman to help transform its global perception;- PRWeek Awards 2023 launches for entries; Corey duBrowa is chair of jury; - Nancy Elder moves to the New York Mets from Dazn;- And much more.Follow us on Twitter: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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What this episode covers
AI auto and insurance tech unicorn lead communicator discusses scaling a high-tech growth company, Edelman’s Saudi assignment, Dxtra’s reporting lines and a bounce back for Tupperware.
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The PR Week: 7.21.2022 — Norval Scott, Tractable
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