The PR Week: 8.12.2021: Bruno Cardinali, Popeyes

Podcast topics: 2:08 - Cardinali talks about brand strategy at Popeyes to engage a loyal and social-media-savvy consumer base, how to get brand positioning right on social media, the “chicken wars” and more.18:24 - New York Governor Andrew Cuomo on Tuesday announced his resignation, effective now in 12 days, after an investigation found credible multiple allegations of Cuomo sexually harassing women; PR pros reacted on Twitter to Cuomo’s communication style and strategy.24:12 - YouTube has launched its Shorts offering with a campaign to take on TikTok, but can the copycat surpass the original?28:24 - The Biden White House has deployed a vaccination influencer army, but will Gen Z listen? Also, the latest on brand and corporate vaccination policies and messaging.30:45 - Black creatives and marcomm execs have called out LinkedIn over allegedly removing posts centered on DEI; LinkedIn responds.35:19 - On the U.N. climate change report and its stark warning. PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.