EPISODE · Aug 21, 2022 · 1H 13M
The practical hyper-personalization debate - myth, reality, or buzzword bingo?
from Busting the omnichannel - enterprise hacks and chats
Yep, we're back! Time for a jugular, interactive session on hyperpersonalization. Join CX smarties Marshall Lager and Thomas Wieberneit as we define this term, probe into why it's needed (or not), and, most important, what practical do's and don'ts apply to enterprises? Bring your sharpest questions as always, and let's do this. Also check the itunes channel for the full podcast archives. If you care about unfiltered, unsponsored enterprise content, a great review will help others find this show amidst the marketing flotsam.
What this episode covers
Yep, we're back! Time for a jugular, interactive session on hyperpersonalization. Join CX smarties Marshall Lager and Thomas Wieberneit as we define this term, probe into why it's needed (or not), and, most important, what practical do's and don'ts apply to enterprises? Bring your sharpest questions as always, and let's do this. Also check the itunes channel for the full podcast archives. If you care about unfiltered, unsponsored enterprise content, a great review will help others find this show amidst the marketing flotsam.
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The practical hyper-personalization debate - myth, reality, or buzzword bingo?
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