The Practice Efficiency Series Part 5: E-Commerce for Contact Lenses

from Practice Advantage · host Dr. Justin Manning, Dr. Brianna Rhue

In this episode, Dr. Manning and Dr. Brianna Rhue, founder of DrContactLens discuss the efficiency implications of offering e-commerce to your patients in the contact lens space. Key Takeaways:Patients want to purchase from you and want the convenience of ordering from an e-commerce platform. Patients are also consumers and often make decisions in the context of being a consumer. Thinking of them as such does not diminish the doctor patient relationship. E-commerce platforms can enhance the patient experience by providing more control to your patients, reminding them when it's time to order, and providing direct shipping. Engage your team in the implementation process so they can be fully invested in its success.What Dr. Rhue is reading:Traction: Get a Grip On Your Business by Gino Wickman Learn more about Healthy Eyes Advantage and PracticeAdvantage by clicking the links!

Episode metadata supplied by the publisher feed · Published Jul 5, 2021

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In Part 5 of the Practice Efficiency Series, we focus on leveraging e-commerce solutions for contact lens sales and how it can build efficiency into your practice.

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The Practice Efficiency Series Part 5: E-Commerce for Contact Lenses

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