The Practitioner's Edge, Ep. 6: Insights for Small Firm Success

The FICPA's "The Practitioner's Edge" delivers practical insights for CPAs and professionals in small firms. Each episode explores strategies, trends and real-world solutions to help you run a stronger practice, serve clients better and stay ahead in a changing profession. This month, we're joined by Eric Cohen, CEO and founder of Merchant Advocate, to explore how payment processing reviews can become a powerful value-added service for accounting firms. Cohen explains why credit card processing fees are often one of a business's largest—and least understood—expenses, revealing how hidden rate increases and complex fee structures can quietly erode profitability. He shares practical strategies for helping clients uncover savings without changing providers, while positioning your firm as a trusted advisor that proactively protects clients' bottom lines. From navigating evolving payment regulations to monitoring ongoing fee increases, Cohen demonstrates how this often-overlooked service can strengthen client relationships and create lasting value.    "If you do the right thing, your business will grow naturally." Eric Cohen | LinkedIn: https://www.linkedin.com/in/eric-cohen-merchantadvocate/