The Pratfall Effect: What happens when brands f'up

from Choice Hacking: The Marketing Psychology Podcast · host Jennifer L. Clinehens

Thank you so much for listening to the Choice Hacking podcast. Today's episode was brought to you by Campsite.bio. Click here to learn more and support the podcast. ✅Buy my book (or audiobook), "Choice Hacking: How to use psychology and behavioral science to create an experience that sings"✅Join my free newsletter✅Take my course, "Behavioral Science + Psychology 101 for Marketers"✅Learn how you can work with Jennifer Clinehens and Choice HackingINSTAGRAM/TWITTER/LINKEDIN: @choicehacking//SOURCES: Choice Hacking, What is the Pratfall Effect? ★ Support this podcast ★

What this episode covers

The Pratfall Effect is a surprising twist on how peoples’ opinions of us can change after making an error (and it applies to brands and products too). Join me today as we talk about the Pratfall Effect and how you can use it to grow your business.

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The Pratfall Effect: What happens when brands f'up

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This episode is 10 minutes long.

When was this Choice Hacking: The Marketing Psychology Podcast episode published?

This episode was published on July 7, 2022.

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