The Privilege of Continuance - Expanding Erewhonian Nightmare Part 2

Part 2 of the “singular, hilarious, and groundbreaking study” (The New York Times) available on Apple Podcasts & Spotify.Recently I discussed how I arrived inside Erewhon, Los Angeles’s most expensive health food store, for the first time ever in my life. The traumatic fecal-encrusted episode was somewhat fortuitous insofar as I had been planning to write something about the grocery chain for several weeks. Yet up until that point could not bring myself to Google a single Erewhon location, let alone imagine dipping through its sliding glass doors, to say nothing of coughing over $18 for some crappy Hailey Bieber “Skin Glaze” smoothie, no matter how indispensable it might prove to my research.Further, a vast and expanding cottage industry of horrific TikTok content had tipped me off to the fact that, in the course of my research, should I find myself hungry and in need of a boost, beyond my basic Bieber smoothie I could absolutely add an espresso shot and muffin to my order and make it out the door for a modest $34. If I wanted any additional refreshment for the road, I could snag a bottle of another sad scam, Ophora Hyper Oxygenated Water, for $25.99.Needless to say, crunching such numbers, I wasn’t exactly jogging down the street, wallet in hand, jonesing for the closest Erewhon grocer.I’d figured the Erewhon essay would wind up like everything else I initiated—another project begun with enthusiasm then abruptly abandoned, left to rust out in the rain among the rest of the junk piled in the backyard of my brain…Join me as we sink deeper into the Expanding Erewhonian Nightmare!!!#health #wellness #food #hellDumpster Fires is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. Get full access to Dumpster Fires at dumpsterfires.substack.com/subscribe