The Psychology of the Pour: How To Craft Brand Stories and Captivating Package Design

from Persuasion by the Pint · host Jonathan Taylor

On this episode, Bryant Vander Weerd joins us. He is the Founder of Full Pour Media, an award-winning creative agency that specializes in the food and beverage industry. Full Pour Media works with clients both in US and abroad to plan, produce, and execute marketing and promotional strategies Bryant has won three Emmy awards for his work, and Full Pour Media has won 9 Craft Beer Marketing Awards for their work in marketing and storytelling. You can learn more about Full Pour Media at https://fullpourmedia.com.

Episode metadata supplied by the publisher feed · Published Jan 18, 2026

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The Psychology of the Pour: How To Craft Brand Stories and Captivating Package Design

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This episode was published on January 18, 2026.

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