The Quiet Rebellion with Amber Keating, Founder & Creative Director of Common Hours

from SKALE UP · host SKALE AUSTRALIA

In this episode of Skale Up, hosts Julie Kim and Sophie Seymaux sit down with Amber Keating, Founder and Creative Director of Common Hours.Launching Common Hours as a purely personal creative outlet, Amber has quietly built one of Australia’s most distinctive and coveted independent fashion labels. Known for its avant-garde aesthetic, intimate studio experience, and deeply personal design philosophy, Common Hours has cultivated a cult following by refusing to follow the crowd. And Amber wouldn’t have it any other way.Inside the Episode:* Amber’s path to founding Common Hours, its beginnings and how it organically grew* The power of ignoring industry norms: how staying in her own “silo” became Amber’s greatest competitive advantage* Rethinking balance: why “imperative fun” matters more than work-life equilibrium* A different approach to fashion: scarcity, surprise, and refusing to be status-driven* Where Amber gets her greatest inspiration for Common Hours garments* How Common Hours builds community and developed a cult-following* What’s next for the Australian fashion house? The answer may surprise you.* The shared values of risk-taking and a candid conversation between Amber and the hosts about their next dangerous acts. Why Listen?If you’re a founder, creative, or leader in fashion, luxury, or the arts, this episode is a rare, honest look at what it takes to build something truly original. Amber’s story is a masterclass in trusting your instincts, valuing craft over commerce, and finding the courage to be different. Whether you’re scaling a business or simply searching for permission to do things differently, this conversation will leave you inspired and maybe a little more willing to take the risk.Connect with UsInstagram: @skale_australiaLinkedIn: https://www.linkedin.com/company/skale-australia/Email: [email protected]: www.skaleaustralia.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit skaleaustralia.substack.com

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This episode was published on February 17, 2026.

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