EPISODE · Apr 13, 2020 · 1H 8M
The Reader: Uli Beutter Cohen
from Wunderbar Together · host Felix Zeltner, Katalina Farkas und Oliver Nermerich
In December 2013, artist Uli Beutter Cohen asked a young woman on the Q train what she was reading, and if she was ok to have her picture taken. It had caught Uli's attention that New York City was a place where more people would read on the subway than anywhere else – always with a special sense of pride, and many emotions. Uli posted the picture of the women – a young dancer – reading “Catching Fire” on Instagram, on a new account she called Subway Book Review. The caption read "I liked the first two movies and wanted to read the book. I like post-apocalyptic books”. Today, the Subway Book Review is a global community and social media phenomenon, portrayed all the way from the BBC to Glamour to DER SPIEGEL. In episode 3 of the Wunderbar Together podcast, Uli shares how growing up in Germany shaped her, how moving to Portland, OR, turned her into a young entrepreneur, and how she built Subway Book Review into a platform with hundreds of thousands of followers. In our update call at the very end, she shares her radical reinvention in the current crisis.
What this episode covers
In December 2013, artist Uli Beutter Cohen asked a young woman on the Q train what she was reading, and if she was ok to have her picture taken. It had caught Uli's attention that New York City was a place where more people would read on the subway than anywhere else – always with a special sense of pride, and many emotions. Uli posted the picture of the women – a young dancer – reading “Catching Fire” on Instagram, on a new account she called Subway Book Review. The caption read "I liked the first two movies and wanted to read the book. I like post-apocalyptic books”. Today, the Subway Book Review is a global community and social media phenomenon, portrayed all the way from the BBC to Glamour to DER SPIEGEL. In episode 3 of the Wunderbar Together podcast, Uli shares how growing up in Germany shaped her, how moving to Portland, OR, turned her into a young entrepreneur, and how she built Subway Book Review into a platform with hundreds of thousands of followers. In our update call at the very end, she shares her radical reinvention in the current crisis.
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The Reader: Uli Beutter Cohen
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