EPISODE · May 23, 2025 · 18 MIN
The Reality of Building a Photography Brand: What I Faced This Week as a Business Owner | Ep 46
from Capture and Connect - For Photographers · host Janice Sullivan
In this episode, Janice Sullivan—fine art photographer and business coach—offers a candid look into her week, sharing how she’s playing with AI in her creative process to get ideas for future portfolios. Janice dives into the importance of carving out your niche, building a social media presence with purpose, and genuinely connecting with your audience. With both strategy and heart, she empowers photographers to turn passion into profit. As she puts it: “If you want people to invest in your art, you have to show up as the artist—consistently, intentionally, and with heart.”Whether you're just starting or ready to scale your business, this episode is packed with insights to help you grow with clarity and confidence.Chapters00:00 Introduction to RAW Business Insights00:54 Navigating the Challenges of Representation00:58 Introduction to Janice Sullivan's Journey02:55 The Art of Licensing Photography05:54 Coaching Photographers to Success08:50 Exploring AI in Photography11:05 Building a Strong Social Media Presence13:10 Revamping Your Instagram Strategy16:45 Exploring Instagram and Threads17:47 Embracing Your Journey18:01 websitetogetfreebeesJanice Sullivan, photography, AI, social media, niche, business, Instagram, licensing, coaching, entrepreneurship
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The Reality of Building a Photography Brand: What I Faced This Week as a Business Owner | Ep 46
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