EPISODE · Jul 26, 2026 · 39 MIN
The Revenue Stream Most Hospitality Businesses Are Missing with Samia Kohler | EP222
from ON THE DELO: Arizona Restaurant & Hospitality Stories · host David "The DELO" DeLorenzo
Private events may be the most overlooked revenue stream in hospitality. In Episode 222 of On The Delo, Delo sits down with Samia Kohler, Founder of Event Sphere Solutions and creator of SPHERE, to explore how restaurants, bars, hotels, wineries, breweries, and event venues can unlock significant revenue through smarter private event sales. From 18 years in hospitality across France, Shanghai, Hong Kong, and now Phoenix, Samia breaks down how the right system can turn any space with four walls, food, and beverage into a revenue machine.This conversation goes deep on the difference between chasing tables and building an experience, why so many restaurants leave event revenue on the table, and how Samia built her own software after finding no CRM truly made for hospitality. She shares how her clients have seen a 189% increase in event sales, how the platform buys back 20+ hours a week, and how she built AI directly into the system so even a busy GM can capture leads around the clock without losing the human touch. If you run a restaurant, bar, or hospitality group and want a smarter way to grow revenue, this episode is packed with real, usable perspective.Chapter Guide (Timestamps)(0:00 - 2:06) Welcome and Meeting Samia Kohler(2:06 - 6:02) Hospitality Around the World: France, Shanghai, and Hong Kong(6:02 - 11:48) How She Got Into Hospitality and the Private Event Sales Gap(11:48 - 15:54) Building Event Sphere Solutions and Learning the Tech(15:54 - 21:05) How It Works: Pricing, Commission, and a 189% Sales Lift(21:05 - 26:11) Ideal Clients and Buying Back 20+ Hours a Week(26:11 - 29:15) AI in Hospitality: Sphere and Sphere Plus(29:15 - 33:27) Non-Negotiables and Scaling Beyond Arizona(33:27 - 38:15) Rapid Fire and Delo's Close👉 If this conversation about growing revenue, systemizing your sales, and thinking bigger resonated with you, hit Subscribe for more deep dives on hospitality, business, and mindset.💬 Drop a comment with your biggest takeaway, and share this episode with an owner or operator who’s ready to unlock a whole new revenue stream.📲 Learn more about Event Sphere Solutions at https://www.eventspheresolutions.com💼 Connect with Samia Kohler on LinkedIn: https://www.linkedin.com/in/samia-kohlerLINKS:🔗 Connect with Delo: https://linktr.ee/iamthedelo📚 Grab Delo’s FREE eBook: https://iamthedelo.com/3f-method-book🤝 Delo’s Preferred Business Service Partners: https://iamthedelo.com/connect👥 Entrepreneur Community: https://www.builtdifferentcommunity.com📘 Facebook: https://facebook.com/IAmTheDelo📷 Instagram: https://instagram.com/iamthedelo💼 LinkedIn: https://linkedin.com/in/daviddelorenzo1🍽️ Restaurant Resources: https://www.runningrestaurants.com/subscribe DISCOUNT CODE: DeLo2025
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The Revenue Stream Most Hospitality Businesses Are Missing with Samia Kohler | EP222
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