The Richness in Life is in Relationships with Tom Schwab

[Interview] What's Up, Creative Hustlers! Steve & Melissa interview Tom Schwab. Tom is the founder of Interview Valet, which helps small business owners, entrepreneurs, and soloprenuers get featured on leading podcasts… Like ours   [00:45] What's Up Tom. Ready to get hustling? [01:10] Tom is the engineering mind meeting the creativity side as a #CreativeHustler [02:00] Tom doesn't count the days because he loves what he is doing. [02:50] Tom went from Nuclear Power to Entrepreneurship. [03:57] The moment Tom realized he wanted to make the jump! [04:40] He realized the industry changed, he had done the fun stuff. [05:50] Your stability and job security come from your ability to produce. [06:30] Just by hustling, I've got more job security than someone in corporate America. [07:30] There's no work/ life balance, it's all merged together. [08:00] Tom looked in the mirror and saw, I'm the middle man, and what next? [08:20] Tom was one of the first customers of the guys who created HubSpot. [09:10] Blogs weren't working, but podcast were taken off… [10:00] Guest blogging has turned into podcast guesting. [10:50] In 2015, Tom took Interview Valet into beta. [11:15] If you have a system, and it works, then there's no reason to reinvent the wheel. [12:30] Tom has a checklist of things to do before a podcast video, but you don't want other people's problems. Think first. [13:50] Define the process, and then RE-define the process. [14:40] Being creative doesn't mean you need to invent it from the very beginning. [15:14] What Interview Valet actually does. [16:20] Nothing ruins your credibility more than saying "Hello Columbus" when you're in Cleveland [17:00] When an interviewee can't answer the question that is always asked, it causes them to show that they aren't a listener of the podcast. [18:15] What helps keep Tom on fire and hustling is MEETING people and making introductions! [19:16] John Bertino comes up again. 6 Degrees of John Bertino. [19:50] Tom gets himself OUT of the funk is getting himself OUT of the house! Reach out to someone for perspective. [21:19] Melissa has to take Steven for a walk like a pet! [22:10] When Tom goes out, he likes to explore because he's more creative outside doing things. [23:00] Tom & his wife go to a different city for a week and work from there. [24:20] Travel allows you to look at the world with eyes of wonder. [25:30] Steven & Melissa's Italian Adventure! [26:29] Networking in another country creates sympathy, empathy and creativity. [27:00] Really, no matter what, There is NO better time to be alive. [27:40] 40% of Americans are listening to podcasts. [29:00] Mic issues interrupt the discussion [29:25] Tom is really excited about the announcement from Apple about podcasts. [30:35] Podcast analytics: If you know what's wrong, you can fix it. [33:00] So few people know what the "pod" in podcast stands for. [34:00] You have to be paying attention for video, but you can have audio while doing other things. [35:00] Tom has been on podcasts since 2013, but doesn't have his own YET. [35:30] 80% of podcasts die within the first 10 episodes. [36:10] Moments of breakdown for podcast hosts. [37:02] Podcasts are the ultimate way to invite people to your party or show up to their party with a handle of Tito's. [37:50] Consistency is what sets The Creative Hustler apart from others. [38:47] You can work the podcast interviews around your life, but hosting is a commitment. [40:24] Tom is a coffee achiever and would grab one with his dad. [41:10] Tom's dad taught him what it was to be creative, and how to hustle. [41:55] Tom loves hazelnut and Cuban coffee. [42:53] Steven turned Melissa into a coffee snob. [44:00] Melissa was a tea person or an extra sugary vanilla coolatta. [45:39] The crash of 2008, and how nothing is promised to you. [47:46] People are living longer, and industries are changing much quicker now. [49:56] Tom lives in Michigan, but he feels that the only way you bear fruit in your life is to be cross pollinated by travel and experience. [53:00] The richness of your life is relationships. [53:20] If you want to be cultured, get an internet connection. [53:51] Where Tom lives on the internet [54:58] Melissa's Moment of Hustle   Contact: Find everything you need: InterviewValet.com/Hustler