The rise and rise of 'alcohol free'

On this episode we're looking at going sober - yes it's all around us as Dry January takes hold and whilst it's not for everyone there is no denying it has become more and more popular in recent years. Rosalind speaks to two entrepreneurs about their alcohol-free businesses to hear more about this growing industry. First up she chats to Sonja Mitchell founder of Jump Ship brewing. A company born of a need for good quality, tasty, alcohol-free beer.  Sonja shares how she came to set up the business, the challenges and ire she has faced since then, as well as the huge opportunity she has grabbed and where she plans to go with it next. Rosalind  also spoke to Kate Kenyon, founder of Sobrbar in Aberdeen, the city's first alcohol-free bar.  Kate tells her how health challenges led to her giving up alcohol and how that, combined with a distinct lack of social spaces for those who prefer not to drink led to her opening the bar.  She too has faced unwarranted criticism but despite this she has found there to be a really positive appetite for the service. Happy New Year to all Scran listeners! Learn more about your ad choices. Visit podcastchoices.com/adchoices