The Rise of Banking-as-a-Feature: When Every Company Offers Accounts

Exploring how non-financial companies are launching banking services through partnerships with licensed banks and fintech providers. The episode examines the business models of embedded banking, the technology stack required, and the competitive dynamics with traditional banks. We analyze case studies of companies like Apple, Google, and Amazon entering financial services, and discuss the implications for the banking industry. Learn more about your ad choices. Visit megaphone.fm/adchoices