The rise of China's homegrown brands — and why they matte...

Q: How long is this episode of TED Talks Daily?

This episode is 8 minutes long.

Q: When was this TED Talks Daily episode published?

This episode was published on April 3, 2025.

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What this episode covers

A generational shift is transforming business in China, says consumer expert Roger Hu. He describes the young, ambitious entrepreneurs taking over family businesses across the country, positioning local Chinese enterprises to emerge as innovative and globally competitive giants. Hosted on Acast. See acast.com/privacy for more information.

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