The Rise of Deepfakes: How to Spot Scams and Protect Yourself

In this episode of Dollars and Sense, Pam speaks with McAfee's Head of Threat Research, Abhishek Karnik, about the growing threat of deepfakes and other AI-powered scams. Karnik explains that the accessibility of advanced AI tools has lowered the bar for scammers, allowing them to create personalized and highly realistic scams using voice and video cloning. While content creators use these tools for good, scammers are exploiting them to prey on emotions and create a false sense of urgency. To protect yourself, Karnik advises being skeptical, verifying information with multiple sources, and strengthening your digital hygiene. This includes securing your online profiles with the right privacy settings, using identity protection tools, and creating a family code word. Learn more about your ad choices. Visit podcastchoices.com/adchoices