The rise of romantasy with Sangu Mandanna

This week on The Writing Life, we’re diving into the world of romantasy — a genre that blends the best of romance and fantasy. Romantasy novels have taken the publishing world by storm in recent years, with sales expected to hit a staggering $610 million in 2024. And on TikTok, the #Romantasy tag has amassed over 800 million views. What is it about these stories that captivate readers? And what makes romantasy such a rewarding genre to write? To help answer these questions, we’re thrilled to welcome novelist Sangu Mandanna to the podcast. Sangu is the author of The Very Secret Society of Irregular Witches, Kiki Kallira Breaks a Kingdom, and several other enchanting novels filled with magic, monsters, and myth. The Very Secret Society of Irregular Witches is a heartwarming and uplifting fantasy about an isolated witch who finds the chance to build a new family — and maybe even a new love. Her upcoming romantasy novel, A Witch's Guide to Magical Innkeeping, will be published in July 2025.