The Rise of The Intellectual Influencer: TikTok's Performative Expertise Problem

Thank you to BRITA for supporting the podcast, helping us keep our deep dives going, and, of course, keeping us hydrated!Check out BRITA here: ⁠https://www.brita.com.au/This episode explores the intellectual influencer phenomenon. We will define what they are, explore why they have become important, and what their rise tells us about a creator economy flooded with misinformation, grifters, and brainrot.Join our Patreon here!!! https://www.patreon.com/c/CentennialWorld/Please consider buying us a coffee or subscribing to a membership to help keep Centennial World's weekly podcasts going! Every single dollar goes back into this business🩷 https://buymeacoffee.com/centennialworld/ Timestamps:00:00 Ad read00:46 Intro3:10 Defining the intellectual influencer & examples5:35 Exploring why intellectual influencers so popular right now12:00 Intelligence as an aesthetic19:50 Has TikTok taken the intellectual influencer too far?25:26 How short-form video impacts this content27:52 ConclusionSubscribe to Spotify: https://open.spotify.com/show/18cqrQI7gMiVfxIMRAeULFSubscribe to Apple Podcasts: https://podcasts.apple.com/au/podcast/infinite-scroll/id1499785732Subscribe to our weekly Substack: https://centennialworld.substack.com/Follow us on Instagram: https://www.instagram.com/infinitescrollpodcast/Follow our publication: https://www.tiktok.com/@centennialworldFollow Lauren on Instagram: https://www.instagram.com/laurenmeisner_/Follow Lauren on TikTok: https://www.tiktok.com/@laurenmeisner_