The Rise of the Solutions Engineer: From Technical Support to Strategic Partner (Pure Storage)

In this episode, Penelope Thompson, Area Vice President, Global Center of Excellence, Systems Engineering at Pure Storage, joins Gavin Finn to share how the role of the solutions engineer is evolving from technical support to strategic partner — and how this shift is transforming the way B2B companies engage customers and drive business outcomes.Penelope discusses how her team is responding to leaner budgets, complex buying dynamics, evolving buyer behavior, and new technologies reshaping customer engagement.In this episode, we’ll explore:SEs’ evolution into consultative, trusted advisorsNew SE skillsets for tight budgets and multi-stakeholder buyingSales + SE “in sync”: co-creating solutions to speed dealsUsing interactive experiences to make value tangibleHow Pure is redefining SEs to drive adoption, expansion, and revenueDiscover how Kaon helps B2B companies spark meaningful change through compelling experiences: ⁠⁠⁠⁠kaon.com⁠