The Rockstar CMO Studio: Cathy at CMS Connect

This week, Cathy McKnight, Chief Problem Solver at Seventh Bear, makes her monthly visit to the studio, and our host Ian Truscott grabs her after day 1 of CMS Connect 25, a gathering of content management professionals in Montreal, and she shares the latest talking points from the world of content management.  Some talking points from this week: CMSs are still valid and necessary for digital experiences, but digital experience platforms (DXPs) are not a thing. The death of the website is bullshit, and the CMS plays a key role in management and orchestration across all channels.  Artificial intelligence is obviously a hot topic, and there are some interesting use cases in content workflows, governance, and approval.  Composability and headless remain a hot technical trend, but not much is changing in terms of what buyers are asking for.  Accessibility was a surprisingly hot topic, and it’s often overlooked. People, process, governance, and operations remain a technology-agnostic challenge regardless of the acronym used to describe them (DAM, MAM, MRM, WCM, etc). A dive into indulging our inner content geeks, and ss always, we welcome your feedback.  Enjoy! — The Links The people: Ian Truscott on LinkedIn and Bluesky Cathy McKnight on LinkedIn Mentioned this week: The story of Boye & Co CMS Connect 25 - Boye & Company Seventh Bear Rockstar CMO: The Beat Newsletter that we send every Monday Rockstar CMO on the web, Twitter, and LinkedIn Previous episodes and all the show notes: Rockstar CMO FM. Track List: We’ll be right back by Stienski & Mass Media on YouTube You can listen to this on all good podcast platforms, like Apple, Amazon, and Spotify. Learn more about your ad choices. Visit megaphone.fm/adchoices