EPISODE · Mar 7, 2021 · 21 MIN
The ROI of a great win-back program
from The AI for Sales Podcast · host Chad Burmeister
Chad Burmeister, the AI for Sales Expert on C-Suite Radio, talks with Dan Pfister about the importance (and value) of a great winback program.In this episode, you will learn:1) What is the ROI of creating a client win-back program?2) How can a company develop a win-back program?3) We’ll review some example win-backs and how they actually invest 2-3X more money! The AI for Sales Podcast is brought to you by BDR.ai, Nooks.ai, and ZoomInfo—the go-to-market intelligence platform that accelerates revenue growth.Skip the forms and website hunting—Chad will connect you directly with the right person at any of these companies.👉 Visit www.SDR.ai/intro to unlock your direct line.
What this episode covers
Chad Burmeister, the AI for Sales Expert on C-Suite Radio, talks with Dan Pfister about the importance (and value) of a great winback program.In this episode, you will learn:1) What is the ROI of creating a client win-back program?2) How can a company develop a win-back program?3) We’ll review some example win-backs and how they actually invest 2-3X more money!
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The ROI of a great win-back program
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