EPISODE · Jun 7, 2024 · 33 MIN
The Role of Culture in Digital Transformation - Doug Milliken
from The CMO Whisperer · host Steve Olenski
My guest this week is Doug Milliken, former VP of Marketing Transformation at The Clorox Company. When he was there, he was responsible for the company's brand building and growth capabilities. His experience led to one inescapable conclusion; the performance of an organization is driven largely by its culture.
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The Role of Culture in Digital Transformation - Doug Milliken
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