The Role of Identity in Achieving Success: Eric Morin, President of Tower Leadership

If you own a dental practice, are you an entrepreneur or are you just self-employed? Our guest today on Filling You In, Eric Morin, has helped many dentists understand the difference and transform their practices into wealth-generating enterprises. “If you're truly an entrepreneur, that means you're investing in scale, leadership, and have a greater vision for your organization,” he tells hosts Dr. Anushka Gaglani and Dr. Abhishek Nagaraj. As a business strategist, leadership consultant, and president of Tower Leadership, Eric has empowered thousands of dentists to scale their operations, build lasting wealth and create a life of purpose and freedom. Critical factors in making this transition are having the right mindsets and understanding your identity and how it might be getting in the way of achieving your goals. “If you haven't done your own identity work, start doing it because the way you see yourself and the beliefs you have because of that are everything.”In this fascinating discussion, Eric also highlights:Investing in leadership to scale your practice;Reflecting on your organization's purpose to attract talent;Differentiating between linear and exponential growth strategies.Mentioned in this episode:Tower LeadershipAreo Dental Group