The Role of Podcasts in Modern Media with Alex Schaffert

Host Jeremiah Tittle chats with Alex Schaffert, Next Chapter's Strategic Partnerships Lead with deep roots in public media and podcasting. Alex shares how Germany’s rich audio culture shaped her love for storytelling, her transition from graphic design at Universal Studios to digital strategy at KPCC (now LAist), and her work with top shows like Marketplace at American Public Media. They dive into the evolving podcasting landscape—exploring YouTube’s growing role, AI in content creation, and Next Chapter’s mission to support mission-driven organizations. Alex also discusses sustainable podcast business models and making audio production more accessible to nonprofits and cultural institutions. With a background in cognitive psychology and years in public media, Alex offers unique insights on the future of audio storytelling, work-life balance, and the power of podcasting for social impact.