EPISODE · Mar 9, 2026 · 55 MIN
The Sale Starts at NO! Revenue-Based Financing & The Truth About Sales
from Unbankable with Alex Shvarts · host Alex Shvarts
No is a big word.Most people hear “no” and stop. In sales, in funding, in business. But the sale doesn’t start until you hear the word no.In this episode of Unbankable, I sit down with our Chief Revenue Officer, Justin Solomon, to talk about the real world of sales, business funding, and the mistakes we see every day from entrepreneurs.This isn’t motivational fluff. This is practical, hard-earned experience from over a decade funding small businesses across America.We cover:• Why “selling” is the wrong mindset• Why attracting is more powerful than convincing• The biggest mistake business owners make when applying for funding• Why desperation destroys negotiating power• How to handle rejection in sales• Why listening beats scripts every time• The danger of hypergrowth without a plan• How to choose the right funding partner• Why transparency matters in financing• Where the revenue-based financing industry is headingToo many business owners apply for capital when they’re on their back foot — emotional, unprepared, desperate.Funding works best when it’s planned.Revenue-based financing can be a powerful tool when used responsibly. But you need to understand what you’re getting into.At FundKite, we’ve built a boutique, relationship-driven funding platform designed to move with your cash flow - not against it.Sophisticated capital.Entrepreneurial speed.Real conversations.📞 Call us for a consultation: (877) 502-5003🌐 Learn more: https://fundkite.com/If you’re a business owner - do you apply for funding when you’re strong… or only when you’re desperate?
What this episode covers
No is a big word.Most people hear “no” and stop. In sales, in funding, in business. But the sale doesn’t start until you hear the word no.In this episode of Unbankable, I sit down with our Chief Revenue Officer, Justin Solomon, to talk about the real world of sales, business funding, and the mistakes we see every day from entrepreneurs.This isn’t motivational fluff. This is practical, hard-earned experience from over a decade funding small businesses across America.We cover:• Why “selling” is the wrong mindset• Why attracting is more powerful than convincing• The biggest mistake business owners make when applying for funding• Why desperation destroys negotiating power• How to handle rejection in sales• Why listening beats scripts every time• The danger of hypergrowth without a plan• How to choose the right funding partner• Why transparency matters in financing• Where the revenue-based financing industry is headingToo many business owners apply for capital when they’re on their back foot — emotional, unprepared, desperate.Funding works best when it’s planned.Revenue-based financing can be a powerful tool when used responsibly. But you need to understand what you’re getting into.At FundKite, we’ve built a boutique, relationship-driven funding platform designed to move with your cash flow - not against it.Sophisticated capital.Entrepreneurial speed.Real conversations.📞 Call us for a consultation: (877) 502-5003🌐 Learn more: https://fundkite.com/If you’re a business owner - do you apply for funding when you’re strong… or only when you’re desperate?
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The Sale Starts at NO! Revenue-Based Financing & The Truth About Sales
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