The Scariest Marketing Campaigns of 2025 (Episode 15. Halloween Special)

from 21 Minutes With... · host The 21st Agency

Welcome back to 21 Minutes With… a special Halloween episode (this time with haunted rebrands, marketing jump scares, and a few creative nightmares that should’ve stayed in the drafts).This week, we’re diving into the most terrifying marketing stunts of the year, the ones that made us laugh, cringe, and maybe question a few creative briefs along the way. From campaigns that completely lost the plot to rebrands that scared away their own fans, this episode is packed with tricks, treats, and a whole lot of marketing mayhem.👻 Inside this special episode:- The real-life horror story of American Eagle’s denim campaign gone wrong- When “modernizing” Cracker Barrel turned into blanding - AI influencers that no one asked for, and why Meta won’t quit- The scary truth behind Publix grocery prices and “discounts” that aren’t- Why Halloween creativity seems to be dying (and how brands can bring the fun back)🎬 Plus: ridiculous costumes, chaotic debates, and the occasional marketing jump scare.So grab your candy (or your crisis comms plan) and tune in for a spooky, unhinged, and hilariously honest breakdown of this year’s marketing nightmares.Happy spooky season, from The 21st Agency. 🕸️

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