The Scent of a Memory

Episode 15 of the This Is Your Brain With Dr. Phil Stieg podcast, hosted by Weill Cornell Medicine Neurological Surgery, titled "The Scent of a Memory" was published on July 29, 2022 and runs 25 minutes.

July 29, 2022 ·25m · This Is Your Brain With Dr. Phil Stieg

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Episode Description

Smell is our most evocative sense, with instant associations with emotions and memories. Cognitive neuroscientist Rachel Herz, PhD, explains why she loves the stink of a skunk, why a blow to the head can kill off your sense of smell, and how you get a new nose every month. Plus… why stores, hotels, and other brands create signature scents. https://rachelherz.com/

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