EPISODE · May 7, 2026 · 45 MIN
The Science of Attention: Creating Short-Form Videos People Won't Skip
from Social Media Marketing Podcast
Wonder how others consistently engineer short-form videos that get watched, shared, and remembered? I interview Hilary Billings to learn how to leverage three psychological principles that make people stop scrolling to watch short-form videos.How to Apply the Science of Attention to Your Short-Form Video StrategyConnection: The Two-Fold FoundationReputation: The Authenticity FormulaEmotion: The Engine That Makes Content SpreadHow to Develop Each Short-Form VideoGuest: Hilary Billings | Show Notes: socialmediaexaminer.com/717Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Embed this episode
What this episode covers
Do people stop and watch your short-form videos, or do they scroll right past them? Wonder how others consistently engineer short-form videos that get watched, shared, and remembered? To discover how to leverage three psychological principles that make people stop scrolling to watch short-form videos, I interview Hilary Billings.
NOW PLAYING
The Science of Attention: Creating Short-Form Videos People Won't Skip
No transcript for this episode yet
Similar Episodes
No similar episodes found.