EPISODE · Mar 7, 2022 · 14 MIN
The Science of Blockbusters: What Makes a Good Story?
from Knowledge at Wharton
New research co-authored by Wharton’s Jonah Berger quantifies why some movies television shows and other stories are more successful than others. Hosted on Acast. See acast.com/privacy for more information.
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The Science of Blockbusters: What Makes a Good Story?
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