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EPISODE · Sep 29, 2020 · 49 MIN

The Scientific Way to Generate and Test Business Ideas

from Shopify Masters · host Shopify

We chat with Stefan Gehrig of King Kong Apparel on product development, prelaunch strategies, and how to generate repeat sales. King Kong Apparel is the makers of high-quality bags and backpacks for serious athletes. For more on King Kong Apparel and show notes: https://www.shopify.com/blog/king-kong-apparel-prelaunch  Tune in to learn How to use the scientific method to come up with a business idea How to drive traffic to a pre-order page How to build up excitement for new product releases  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Episode metadata supplied by the publisher feed · Published Sep 29, 2020

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In this episode, you'll learn from an entrepreneur who used the scientific method to launch a business that earned $1.5M in 2019.

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The Scientific Way to Generate and Test Business Ideas

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