The Search Party is Over: Seth Odell on AEO and Life After SEO

In this episode of Higher Voltage, Seth Odell joins Volt to discuss how AI is transforming search and what it means for higher education marketers. As zero-click search results, AI-generated answers, and new discovery platforms change how prospective students find information, institutions must rethink traditional enrollment strategies. Odell shares insights on branding, digital visibility, and why colleges can no longer rely on conventional SEO alone to reach future students.

Episode metadata supplied by the publisher feed · Published Mar 19, 2026

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The Search Party is Over: Seth Odell on AEO and Life After SEO

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