The Secret Behind the Message That Made Me $189K

Welcome to part two of my launch debrief! This one's all about what worked, so bust out your notepads and make sure you save this episode. This is a continuation of the last episode, so if you did not go listen to that, I highly recommend doing that! In that episode, I covered mistakes we made and what I learned from them. I'm breaking down how much cash was collected between April and July (all while I worked less than I ever have), and—more importantly—the strategy behind how that happened. I'm also sharing what I learned about cold vs warm audience messaging when running ads, and the highest converting low-ticket offer I keep coming back to again and again! → Join the Framework Workshop (August 19th, $47)  https://meganyelaney.com/framework-workshop    → Listen to the last episode: https://meganyelaney.com/2026/07/27/behind-the-scenes-tde-and-mastermind-launch-numbers/   → Get the full show notes (with all the links) here:  https://meganyelaney.com/2026/08/03/the-secret-behind-successful-launches-messaging-strategy