The secret sauce to growing Gong into a supersonic business, with Udi Ledergor, Chief Evangelist Officer @Gong

Episode 110 of the The Growth Hub Podcast podcast, hosted by Advance B2B, titled "The secret sauce to growing Gong into a supersonic business, with Udi Ledergor, Chief Evangelist Officer @Gong" was published on April 10, 2025 and runs 36 minutes.

April 10, 2025 ·36m · The Growth Hub Podcast

0:00 / 0:00

Summary

In episode 110 of the Growth Hub Podcast, we're joined by Udi Ledergor, Chief Evangelist Officer at Gong.Udi joined Gong in 2016 as employee #13 and was the first of what is now a team of 60 talented marketers. Along the way, he contributed to taking Gong from a couple hundred thousand in revenue into a business making hundreds of millions of dollars in annual revenue.We cover: Udi’s journey, from CMO to Chief Evangelist OfficerWhat was the most instrumental in growing Gong into a supersonic businessUdi’s 5 steps to better align sales and marketingUdi’s Human-first marketing approachHis views on AIHow to leverage influencer marketing to support growthAs well as very concrete and inspiring examples to take home.❤️ Subscribe to support the show ❤️About the show:The podcast for all things B2B marketing is brought to you by marketing agency Advance B2B. The Growth Hub Podcast is for B2B marketers, CEOs, and founders who want to increase their knowledge, skills, and wisdom about building a high-growth SaaS business. With a mix of strategic frameworks, actionable insights, and inspiring tales, we catch up with some of the top minds in B2B tech from across the world to gain their insight and advice on all things growth.⬇️ Useful links ⬇️More episodes: advanceb2b.com/thegrowthhubVisit: advanceb2b.com/Become an Insider: advanceb2b.com/advance-insider⬇️ Find us on ⬇️SpotifyYouTubeApple PodcastSoundcloud

Episode Description

In episode 110 of the Growth Hub Podcast, we're joined by Udi Ledergor, Chief Evangelist Officer at Gong.

Udi joined Gong in 2016 as employee #13 and was the first of what is now a team of 60 talented marketers. Along the way, he contributed to taking Gong from a couple hundred thousand in revenue into a business making hundreds of millions of dollars in annual revenue.

We cover:

Udi’s journey, from CMO to Chief Evangelist Officer
What was the most instrumental in growing Gong into a supersonic business
Udi’s 5 steps to better align sales and marketing
Udi’s Human-first marketing approach
His views on AI
How to leverage influencer marketing to support growth
As well as very concrete and inspiring examples to take home.

❤️ Subscribe to support the show ❤️

About the show:

The podcast for all things B2B marketing is brought to you by marketing agency Advance B2B. The Growth Hub Podcast is for B2B marketers, CEOs, and founders who want to increase their knowledge, skills, and wisdom about building a high-growth SaaS business. With a mix of strategic frameworks, actionable insights, and inspiring tales, we catch up with some of the top minds in B2B tech from across the world to gain their insight and advice on all things growth.

⬇️ Useful links ⬇️