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The Secret to a $0 Customer Acquisition Cost

EPISODE · Mar 24, 2026 · 48 MIN

The Secret to a $0 Customer Acquisition Cost

from Shopify Masters · host Leah Marcus, Yasaman Bakhtiar, Serena Smith, Shopify, Good Girl Snacks

Good Girl Snacks built a cult following and landed Whole Foods placement, with $0 spent on ads. Use its TikTok, community, and daily content strategy to scale as a scrappy startup. For more on Good Girl Snacks and show notes click here.  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

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The Secret to a $0 Customer Acquisition Cost

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