THE SELF-PROMO PARADOX | Sneaky Small Business Marketing Mistakes Keeping You Invisible episode artwork

EPISODE · Mar 23, 2026 · 23 MIN

THE SELF-PROMO PARADOX | Sneaky Small Business Marketing Mistakes Keeping You Invisible

from Her First 3 Years - A podcast for women entrepreneurs · host Chardét Ryel

If marketing your business feels awkward or exhausting… it’s because you’ve been trying to do it in a way that doesn’t actually fit you…Are you burning out? Overthinking every post? Marketing in ways that feel disconnected from your real voice? Most small business marketing mistakes come from forcing visibility that’s unnatural. Welcome to the self-promo paradox—where you want growth and results, but the moment it’s time for visibility, you either pull back… or push in ways that feel exhausting.This episode is about creating a more sustainable path to self-promotion. We’re rewriting the rules of marketing strategies for small business. You’ll learn how to build your brand so people remember and trust you without being online 24/7. In this online marketing podcast episode:Self-promo patterns keeping you stuck (and how to shift them)Why your marketing feels draining—and what to do insteadThe 5 biggest small business marketing mistakes How to create visibility that converts, not just drives viewsListen for…To build a brand that people remember and come back to..sustainability. Because visibility isn’t about being louder—it’s about being findable, memorable, and trustworthy… in a way that supports your life, not takes it over every week.  Next Steps:Share this episode with a friendListen to next: How to Avoid Burnout as an Entrepreneur (ep 70)Rate and Review to share your supportRESOURCESPRIVATE PODCAST: Secrets of Standing Out Online www.herfirst3years.com Instagram: @chardetryelPROGRAMS & FREE TRAININGS Start Your PodcastGrow Your PodcastLearn How to Be a Guest on Podcasts

Episode metadata supplied by the publisher feed · Published Mar 23, 2026

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If marketing your business feels awkward or exhausting… it’s because you’ve been trying to do it in a way that doesn’t actually fit you… Are you burning out? Overthinking every post? Marketing in ways that feel disconnected from your real voice? Most small business marketing mistakes come from forcing visibility that’s unnatural. Welcome to the self-promo paradox—where you want growth and results, but the moment it’s time for visibility, you either pull back… or push in ways that feel exh...

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THE SELF-PROMO PARADOX | Sneaky Small Business Marketing Mistakes Keeping You Invisible

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This episode was published on March 23, 2026.

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