The Shift Ep #6: Starting a Wine Program with Andrew Roy

In this special edition of the No Reservations Podcast, Kasey Anton sits down with wine expert and hospitality veteran Andrew Roy, GM of Mahogany Prime Steakhouse and host of the Serves You Right podcast. They talk all things wine and hospitality, including how to build a wine program that works, what not to do when pricing bottles, and why so many restaurants miss the mark when it comes to wine sales. You’ll learn: 🍷 What makes a wine program profitable and approachable 🍷 How to avoid common vendor pitfalls 🍷 Smart pricing strategies and real-world markup tips 🍷 Why staff education is key to selling without pressure 🍷 How to improve the guest experience without overcomplicating it Whether you run a fine dining restaurant or just want to feel more confident talking wine, this episode offers a fresh, honest perspective from both sides of the table. 📌 Listen to Andrew’s Podcast: Serves You Right 🌐 Visit: servesyourightpod.com 👇 More from Kasey and No Reservations 👇 📘 Profit First for Restaurants: kaseyanton.com/pf4r-book 🧠 Online Course: kaseyanton.com/pf4r-course 🎓 Certification Program: kaseyanton.com/pf4r-certification 📥 Free Tools: kaseyanton.com/free-tools