The Significance of Understanding Demographics for Business Strategy with founder and CEO of The Super Age™’s Bradley Schurman episode artwork

EPISODE · May 16, 2022 · 28 MIN

The Significance of Understanding Demographics for Business Strategy with founder and CEO of The Super Age™’s Bradley Schurman

from Hard to Market · host Podcast Chef

Bradley Schurman, a demographic futurist, is the Founder and CEO of The Super Age – a research and advisory firm specializing in helping organizations understand the challenges and harness the opportunities of demographic change with a focus on population aging. Here are a few of the topics we’ll discuss in this episode:His background and how he got into the study of demographicsWhy understanding demographics is important for business strategy and how it helps organizations with the shifts that we're going through right now.How Bradley turned this knowledge into a consultancyThe effect of automation and its interrelation at a high level with the demographics that we have now.Resources:The Super Age: Decoding Our Demographic Destiny (Book)The Super Age™’s (Website)The Super Age™ (LinkedIn)The Super Age™ (Facebook)The Super Age™ (Twitter)The Podcast ChefConnecting with Bradley Schurman:TwitterLinkedInEmailConnecting with the host:Brian Mattocks on LinkedInEmail Brian Mattocks Connect with our host, Brian Mattocks:LinkedInEmailSchedule a Free Podcast Consult

Episode metadata supplied by the publisher feed · Published May 16, 2022

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I’m joined by the founder and author of The Super Age™, Bradley Schurman to discuss how the demographic shift affects this generation’s businesses and how to work together to improve overall operational efficiencies.

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The Significance of Understanding Demographics for Business Strategy with founder and CEO of The Super Age™’s Bradley Schurman

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