EPISODE · May 28, 2025 · 30 MIN
The Silent Collapse of Rural America—And Why It Affects You
from Population Next
How do we sustain our food supply when people, the very foundation of agriculture, are disappearing? I am hosting Dr. John Newton to unpack how demographic shifts are disrupting American agriculture. From aging rural populations to global population plateaus, we explore what happens when the “grow more, export more” model no longer works. Dr. John shares how farms are being forced to evolve fast. From automation, AI, or transitioning to specialized high-quality products, farmers are racing against time to adapt to a radically different future. We also discuss why labor shortages, land repurposing, and shifting export markets are making it harder for small family farms to survive. If you are wondering where your food will come from in the next 20 years, this episode will open your eyes. Stick around until the end for powerful takeaways on what needs to change now and what it means for the future of rural communities. In This Episode:-Meet the agricultural policy expert, Dr. John Newton-The impact of demographic changes on agriculture -How farmers are adapting to a shrinking population-The impact of population shifts and competition in global markets -Why farmers need to meet consumer preferences-Technological innovations to make up for labor shortages in agriculture -Policy solutions and the Farm Bill-Farmers’ response to demographic changes -Top 3 takeaways from the reality of shrinking population-Final thoughts on thriving in a shrinking world populationResources Mentioned in the Episode:The Big Shrink – Research by Dr. John Newton’s team: https://www.terrainag.com/ Order Bradley’s Book:The Super Age: Decoding Our Demographic Destiny: https://a.co/d/gmG6t2P About Dr. John Newton:Dr. John Newton is the Executive Head of Terrain, where he leads a team dedicated to providing agricultural market insights and analysis to support farmers and ranchers. With over two decades of experience in agricultural economics, Dr. John has held prominent roles, including Chief Economist for the U.S. Senate Committee on Agriculture, Nutrition & Forestry, and the American Farm Bureau Federation. He earned his Ph.D. in agricultural economics, along with master's degrees in applied economics and macroeconomics, from The Ohio State University.Get in Touch with Dr. John Newton:LinkedIn: https://www.linkedin.com/in/john-c-newton-econ Get in Touch with Bradley Schurman: Website: https://populationnext.substack.com YouTube: https://www.youtube.com/@bradleyschurman Instagram: https://www.instagram.com/bigschur/ LinkedIn: https://www.linkedin.com/in/bradleyschurman/
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The Silent Collapse of Rural America—And Why It Affects You
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